By Alexis R. Milan
A United Kingdom-based seafood agent, Blue Earth Foods, has been awarded an exclusive contract to provide the UK’s largest chain of retailers, Sainsbury’s, with Belizean shrimp.
Blue Earth, part of Thailand’s SeaFresh Industry which produces shrimp, has started providing Sainbury’s with shrimp from Belize as part of SeaFresh’s joint venture with Belize Aquaculture Limited under the retailer’s “Taste the Difference” variety.
According to Sainsbury’s, “The company wants to offer a genuinely differentiated prawn, which Blue Earth can provide, using the integration they have with Belize Aquaculture.”
The positives of Belizean shrimp, which are raised in what is known as a biofloc system, is the flavorful taste and strong red color it turns into when cooked. The shrimp is grown on a semi-intensive rather than an intensive basis, giving it a superior and meatier texture, the company said.
At the moment Blue Earth provides the raw shrimp but the company said it is likely that cooked products may be introduced at some point.
On April 8th, shrimp farms in Belize received Aquaculture Stewardship Council (ASC) certification, making Belize the country with the highest percentage of certified shrimp farms in the world.
Belize Aquaculture Limited was founded in 1996 by Sir Barry Bowen. SeaFresh later bought 50 percent of the company in 2012, two years after Bowen’s death in a plane crash.